Between handshakes and highlighters – on tour through the capital.

Luvia in Berlin – Press days with personality

Our team was in Berlin for Press Days 2025 – packed with heart, attitude, and highlights. Marketing Manager Kim and CEO Daniel personally represented Luvia at selected PR agencies and held inspiring discussions about new collections, visions, and collaborations.

The final stop: Flaconi – a significant partner with whom we share not only a distribution relationship but also a shared understanding of modern beauty. This day wasn't just PR, but true brand life – approachable, stylish, and full of Luvia energy.

New partnerships, familiar faces and a stand that enchanted.

Reunion in Italy – Cosmoprof 2025

Luvia was once again represented at Cosmoprof in Bologna in 2025 – with a strong team, impressive booth design, and the familiar magic that surrounds our brand. Our mascot once again attracted all eyes, while we strengthened existing connections with partners from all over the world and forged new ones. A trade fair appearance that demonstrates: Luvia has long been at home on the international stage.

Subheading

Strong presence. New connections.

Luvia on press tour

At the exclusive press event, Luvia presented herself to select beauty editors – with heart, attitude, and highlights in tow. The stage became a platform for personal conversations, professional presentations, and inspiring encounters. Between products, visions, and genuine exchange, initial contacts were formed, bearing the potential for shared stories. Luvia – present, desirable, unmistakable.

Encounters, enthusiasm & beauty – our Luvia moment in Bologna.

A performance with heart – Cosmoprof 2024

In spring 2024, the stage opened again for Luvia in Bologna. Our booth became a magnet for international partners and curious beauty lovers from all over the world. Accompanied by our beloved Luvia mascots, it was a trade fair moment full of warmth, design, and professional encounters – a true highlight in the Luvia calendar.

Energy, elegance & genuine encounters – that’s what our trade fair world feels like.

Cosmoprof 2024

A look behind the scenes of our trade fair appearance at Cosmoprof 2024: our lovingly designed booth, enthusiastic visitors, and a team that lives and breathes passion and precision for the brand. Beauty you can touch – international, professional, and full of Luvia charm.